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Overview
This project was a mobile based makeover for the pharmaceutical e commerce platform. My role as a supporting designer contributed to the launch and sustainment of an updated design system and refined UI to the companies branding.
Project
Mobile app design
Rite Aid was revamping their branding. With that, they were seeking updated practice to their online mobile app experience. My collaboration with their internal design team led to updated user flows and implementing modern design for mobile interaction.
Comps
I performed audits to existing and new flows involving checkout, and appointment making experiences for Covid-19. These updates passed ADA compliance between text imagery and overlay designs.
Design Audits
From our contributions Rite Aid adopted a refined mobile design library. We leveraged new modern components and features such as sliding cards and optimal text styles while factoring scalability and dev integration for android and IOS devices.
Product
Reflection
The new mobile app was deployed in the 3rd quarter of 2022. The result is a newly launched app thats' focused on simplicity, stability, and removing friction so that Rite Aid customers can buy the products they need. Currently being used by over 1 million users this was a successful collaborative team effort.